I am Monica Vallejo, an award-winning designer, storyteller, and strategist who practices design thinking. Versatile, resourceful, and analytical. Always eager to learn new methods and trends and driven by the desire to grow. Equally comfortable with strategy, creativity, data, and boardrooms.
I value teamwork and enjoy sharing my knowledge and mentoring junior designers. There are no better solutions than the ones made in collaboration. I hold a bachelor’s degree in Marketing and a diploma in Branding, two certifications, one in Electronic Media Design (Web design, video production and editing, and Interactive Design) and the second in Communication and Ideation (Graphic Design).
My career has allowed me to participate with freelancers and clients from various industries to produce omnichannel campaigns. Some clients include VanDusen Botanical Garden, Alphabet deal, Yo-good, Juice Zone, Ruoravaan, and Dinosaurs Unearthed.
I was the Creative Director for Escents Aromatherapy, and my work took me to NYC to develop the Choxi eCommerce brand, including Brand Systems, UX strategy and Digital Marketing Strategy. Back in Vancouver, I have had the opportunity to work on a broad range of digital projects such as a Graphical User Interface for touch screens, a visual system for Langara.ca and Social Media Avatars, and UX/UI for Langara Global, Hello Possibilities, Sharepoint, Langara Homepage, Workday, and Beyond49’s.
In my free time, I practice drawing and experimenting with patterns and textures so I can transfer my designs and illustrations into a fabric and then to a final product. I love seeing how it starts with a blank page, and then it becomes something tangible and functional.
Feel free to explore and email me with any questions at mvallejo2215 [at] gmail.com.
Featured Work.
Brand Strategy and Visual System
