visual-input is a studio that specializes in brand strategy, cohesive and creative design, and results.
Our work is grounded in research, inspiration, and clarity
Every project we have created is cohesive with the brand identity and business objectives while standing out of the crowd. We aim to design brands that trigger the right emotional connection that consumers like, recognize and recall.
A logo is not a brand; a brand is the consistent and
effective execution of a strategy – A constant attitude.
- Brand Identity
- Packaging Design
- Identity Systems
- Graphic Standards Manuals
- Collateral Material
- Visual Merchandising (POP)
- Promotional Material
- Book Design & Editorial
& Digital Marketing
- Website Design & Development
- Digital & Traditional Marketing Strategy
- Email Campaign & Performance Analysis
- Digital Promotional Ads
- Editorial/ Copywriting
- Social Media
- Blog writing, content
- Product Photography
- Photography Retouching
How we do it – Our Design Process
Our design process goes through a series of phases (the Critical Path) that we follow to transform an unformed idea into something tangible and cohesive with the brand and business goals. Each strategy takes into consideration price, product, promotion, and place, and will be customized to the brand’s audience.
Analysis & Research
Through intensive research and solid involvement with your brand, we are able to gain valuable insight into your brand’s strengths and potentials for new directions as we outline the needs and desires of your target market. This insight gives us the confidence to identify key market opportunities and recommend strategies that will fulfill your objectives and respond to your consumer’s needs.
Strategy & Design
Brainstorming, sketching ideas, problem-solving, and conceptualizing is the beginning of our graphic design process. Once we identify unique and innovative design strategies, we document the solutions and present them to you and to the final user. All feedback is welcome, as we believe that an interactive process ensures full consideration of the technological, cultural, and business impact of design.
Implementation & Delivery
Once the design is approved, the next phase is to translate it to reality, either on paper or on the Internet. In order to guarantee the accurate transformation to reality, all project details are carefully specified and well documented for implementation. This ensures that the production process runs smoothly and that your project arrives on time and and within budget.
Who we’ve worked with
we enjoy developing and fostering authentic connections
that go beyond the traditional business relationships.
We give our utmost to each project, take accountability and have a penchant for contribution and teamwork. We work closely with you to understand your vision, business objectives, values, mission statement & philosophy. We simply become an extension of your team.
Monica Vallejo is a creative graphic designer with strong passion and experience in branding. This passion has always motivated her to go the extra mile for her clients’ needs for more than twelve years. She puts a special emphasis on conceptual design, and communication objectives and always uses her great ability to see the big picture.
She holds a bachelor’s degree in Marketing; a Diploma in Brand Strategy and certificates in Electronic Media Design and Advertising and Graphic Design.
Brand Design Consultant
Marcela Noriega holds a Graphic Communications Design BA and MA in Education (Honours), and has focused her research in visual perception, cognition and design. She has extensive experience teaching in undergraduate and graduate graphic design programs in Mexico City and Vancouver.
She has also worked as a freelance consultant in different kinds of projects, including editorial design, branding, and print media.
Get in Touch
Let’s Thrive Together, Hire our Team
A successful brand strategy is one that answers to your business objectives (increases your ROI);
inspires and motivates your employees; and triggers the right emotional connection and recognition from your audience.